Post by ehsanulhasan on May 19, 2024 3:52:26 GMT
This is something everyone knows but few people learn from it. The biggest reason why email marketing is equated with spam is that the content does not bring any benefit to customers. It is never true that 100% of the customer database has a need for the products and services you introduce. And certainly those customers also receive many emails from other companies every day. So why do they read and remember your emails? Please, for a moment, don't think about "sales" at all, send some truly valuable content to customers! The content is not clear Which is easier to understand? A photo of Mai Phuong Thuy or an abstract painting? Customers do not have much time to read emails, especially when they are in a "sale" position.
So surely an email with a generic subject line, long sentences, confusing writing style, complicated design, etc. will be Uzbekistan Email List This is something everyone knows but few people learn from it. The biggest reason why email marketing is equated with spam is that the content does not bring any benefit to customers. It is never true that 100% of the customer database has a need for the products and services you introduce.
Poor database management The heart of every email marketing campaign is the customer database. You need to continuously update, refine, and receive feedback. I once made a mistake like this: a customer requested to cancel the service but because I did not update the database, I still received the email. This customer emails complaints and ccs to all his friends. Unfortunately, a lot of them are also in our database! So in the blink of an eye, dozens of customers left! What do you lose when your email marketing campaign is ineffective? Again, pour costs into traditional marketing channels The cover of "fast access, anytime, anywhere and cost savings" of email marketing is too flashy, causing people to set too many expectations. And when they don't see the desired effect, they look at email marketing with "bullet eyes". And then instead of saving, they spend all their marketing budget on traditional channels.
So surely an email with a generic subject line, long sentences, confusing writing style, complicated design, etc. will be Uzbekistan Email List This is something everyone knows but few people learn from it. The biggest reason why email marketing is equated with spam is that the content does not bring any benefit to customers. It is never true that 100% of the customer database has a need for the products and services you introduce.
Poor database management The heart of every email marketing campaign is the customer database. You need to continuously update, refine, and receive feedback. I once made a mistake like this: a customer requested to cancel the service but because I did not update the database, I still received the email. This customer emails complaints and ccs to all his friends. Unfortunately, a lot of them are also in our database! So in the blink of an eye, dozens of customers left! What do you lose when your email marketing campaign is ineffective? Again, pour costs into traditional marketing channels The cover of "fast access, anytime, anywhere and cost savings" of email marketing is too flashy, causing people to set too many expectations. And when they don't see the desired effect, they look at email marketing with "bullet eyes". And then instead of saving, they spend all their marketing budget on traditional channels.